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Expected 62.8% Year-on-Year Growth in Foreign Trade Import and Export in Q1: "Lishui Manufacturing" Accelerates Global Expansion

New energy vehicles are now "driving into" more than one-third of countries and regions around the world, while Skyworth refrigerators and washing machines average 9,000 units exported daily, and the orders for CNC machine tool components like bending machines continue to grow overseas... According to the Lishui District Bureau of Commerce, the foreign trade import and export volume in Lishui is expected to reach 5 billion yuan in the first quarter of this year, representing a year-on-year growth of 62.8%, demonstrating strong development momentum.

New Energy Vehicles Enter More Than One-Third of Countries and Regions Worldwide

Recently, the 5G smart factory of Nanjing Changan Automobile Co., Ltd. (hereinafter referred to as "Nanjing Changan"), located in the Lishui Economic Development Zone, has been operating in an orderly and efficient manner, with over 100 Deep Blue S07 vehicles officially set to be shipped overseas. Just half a month ago, the Deep Blue S07, as the global flagship model, was officially launched in the UAE market, increasing the number of export countries and regions to 33.

“To adapt to the high-temperature environment of the Middle East market, we have specially adjusted the battery thermal management system of the Deep Blue S07, achieving a CLTC standard range of 485 kilometers to meet local market needs, which has become a key selling point,” a relevant person in charge at Nanjing Changan explained. As the sole production base for the Deep Blue S07 in China, Nanjing Changan has formed an international "dual hub" with Changan Automobile's factory in Thailand, radiating to overseas markets in the Middle East and Southeast Asia.

Nanjing Hengtian Lingrui Automobile Co., Ltd., focused on commercial vehicles, has also achieved remarkable results in overseas markets, securing orders for 100 new energy buses as early as January this year. The company’s chairman, Wang Xianfeng, mentioned that their independently developed "One Machine Four Controls" integrated controller for commercial vehicles and high-speed motors are leading technologies in the industry. The company's heavy trucks and airport shuttle buses have gained popularity in overseas markets, and they have now exported to over 30 countries and regions, including Japan, South Korea, and Europe and the United States.

As one of the "new three samples" of foreign trade, new energy vehicles are also considered the "vanguards" of Lishui's foreign trade exports. Amidst the rapid increase in the national export volume of new energy vehicles, Lishui's exports of both passenger and commercial new energy vehicles are steadily rising. In recent years, Lishui has seized the golden opportunity for new energy vehicles to go global, being the first in the city to implement an overseas action plan for Lishui enterprises, focusing on the pillar industry of new energy vehicles, cultivating chain export growth points, and promoting comprehensive overseas expansion across the entire industrial chain. Reports indicate that there are over 100 main players in Lishui's new energy vehicle industry chain, with export markets expanded to 80 and product exports covering more than one-third of countries and regions worldwide, accelerating the pace of internationalization.

9,000 Household Appliances Exported Overseas Daily

At the Skyworth Electrical Industrial Park in Lishui, various robotic arms rhythmically swing in the washing machine production workshop. Using a 3D visual positioning system, they can achieve precise grasping. With the support of robots and smart manufacturing systems, the automated production line produces a washing machine every 15 seconds on average.

“Every day, 9,000 washing machines and refrigerators are exported globally by sea or via the China-Europe Railway Express, covering more than 100 countries and regions worldwide,” said Liu Hongming, the Chief Financial Officer and Board Secretary of Skyworth Electrical Co., Ltd. In recent years, the company has seen rapid growth in its overseas business, with washing machine exports ranking among the top five in the country. He attributes this success to the company's commitment to innovation and continually launching products that meet overseas market demands.

In the product display hall, over a hundred washing machine and refrigerator products each have unique characteristics. “Consumers in different regions have different product needs; for example, European and American consumers prefer refrigerators with water dispensers, while Japanese consumers favor refrigerators with cameras,” Liu explained. Currently, the company has a research and development team of over 300 people dedicated to continuously launching high-quality products that meet regional demands in terms of functionality and price.

Since the beginning of this year, Skyworth has further expanded its overseas market, with home appliance products sold to more than 100 countries and regions worldwide, expecting an export value of 600 million yuan in the first quarter, a year-on-year increase of over 30%. “The overseas market has enormous potential; as long as we strengthen our capabilities, the future development looks promising,” Liu stated.

In addition to home appliances, "Lishui-made" CNC machine tools and their functional components are also accelerating their global expansion. Nanjing Xieyi Machinery, a local foreign trade company in Shiqiao Street, has its own production base, focusing on the sales of bending machines, shearing machines, rolling machines, and punch presses. The company’s person in charge, Zhang Shuhua, stated that last year, they made forward-looking arrangements for overseas markets, forming an online operation team, and the cross-border e-commerce export volume exceeded 100 million yuan for the first time, with a year-on-year increase of 60%. Since the beginning of this year, the company’s production capacity has been fully utilized, with ample orders, having shipped products to Romania and other locations, and is expected to achieve a production value of over 30 million yuan in the first quarter, setting a solid foundation for reaching the annual target of 120 million yuan.

Cross-Border E-commerce Accelerates Global Reach

Not long ago, Li Guandong, head of Nanjing Changji Electric Power Technology Co., Ltd., received the news that they had secured an exhibition booth for the Spring Canton Fair. “After so many visits to the Canton Fair, we finally have our own booth,” Li expressed with excitement.

Changji Electric Power is a foreign trade company located in Jingqiao Town, primarily assisting enterprises like Jiangsu Mingjie Power Technology Co., Ltd. in exporting generators and diesel engines. “Previously, we worked alone, mainly relying on sending massive amounts of unsolicited emails and attending trade shows, which made it difficult to secure a booth,” Li told reporters. Since last year, the Lishui District Bureau of Commerce and the Jingqiao Town People's Government have provided multiple services, not only organizing participation in trade shows like the Canton Fair but also offering cross-border e-commerce platform services to explore new channels for overseas markets, such as the "Suhao Tong 9710 system." Last year, the company generated over 8 million yuan in new orders through "Suhao Tong." This year, they have achieved new breakthroughs in the Central Asian market, with an expected nearly 30% growth in cross-border e-commerce transaction volume in the first quarter.

“90% of the goods exported from Lishui are manufactured products,” said a relevant person from the Lishui District Bureau of Commerce. To help enterprises expand their overseas orders, Lishui is actively organizing companies to “go out” and participate in trade fairs to find orders while also providing proactive services to enhance their competitive advantages in going global.

In recent years, Lishui has leveraged the advantages of the Nanjing Airport Bonded Logistics Center (Type B) to attract a number of leading cross-border e-commerce companies, including Jiangsu Suhao Hongrui Import and Export Co., Ltd. Suhao Hongrui utilizes the "Suhao Tong 9710 system" to provide customized compliance and efficient "9710 cross-border e-commerce business solutions" for traditional foreign trade enterprises, which have already brought incremental benefits to over 20 companies in Lishui.

To assist enterprises in conducting cross-border e-commerce business, Lishui has also organized the establishment of a cross-border e-commerce service center, linking resources such as customs, Suhao Tong, and Alibaba International to provide "one-stop" comprehensive services in areas such as cross-border e-commerce customs clearance convenience, making overseas markets accessible "within reach" for manufacturing enterprises.

Foreign trade is an important engine for economic growth. In 2024, Lishui District's total foreign trade import and export volume is expected to reach 21.66 billion yuan, a year-on-year increase of 46%, ranking first in growth rate citywide. This year, Lishui has continued to make efforts, providing comprehensive value-added services such as "helping enterprises go global" to support more companies in expanding overseas without worry and progressing steadily.

Source: Nanjing Daily

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